AV Magazine Research

Leading the way for live events

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Live event production and staging today incorporates a wide range of projects from spectacular opening and closing ceremonies through to enhancing audience experiences with projection mapping, wearable technology, holographs, gamification and augmented reality simulators. The industry firmly believes that audiences want theatrical productions, not just simple sound and light shows:…

An emerging hunger for immersive technologies

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Viewers today appear to be looking for more than simple AV displays. There’s an emerging appetite for a heightened level of user interaction, authenticity and experience. Immersive technologies including virtual, augmented and mixed reality and steerable surround audio are steadily appearing in customer-facing AV displays. Emerging applications - such as…

Industry survey: the black art of end-user procurement

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The specification and installation of a sophisticated audio visual system in a business or educational establishment is a complex task calling for a range of skills, commitment and effort. Presentation systems, universal collaboration tools, videoconferencing systems, interactive displays and other devices all need to be configured and integrated and their…

Cause and effects of new technology

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Today’s typical AV integration projects combine many technologies; not just core and traditional AV devices, but new collaboration tools, networked data services and a wide range of collaboration and communication devices. Furthermore, modern AV systems are increasingly expected to connect and integrate with ease to users’ own personal devices. In…

The route to market is multi-faceted

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In our latest survey we asked manufacturers, distributors and their clients to define their preferred distribution model and explain the advantages of the various approaches in a multi-faceted supply chain. The route to market Some manufacturers sell directly to end-users, while others sell to distributors, integrators and resellers. This is…

Training doesn’t have a standard model

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Where does the AV industry need suitably qualified staff – what skills and qualifications are most in-demand and how can training and standards bodies underpin this? How is training viewed and how is it delivered – in-house or through external bodies or courses? And just how much training should be…

A starring role for the new technologies

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The rise of social media, the explosion of wireless devices, and the growing demand to provide delegates with interactive and immersive experiences are just a few examples of how operators in this sector have had to up their game in terms of production and the utilisation of AV technology. For…

Team building is the way to project success

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A productive working relationship between architects, AV consultants and integrators can be crucial to a project’s success, but sometimes, the collaborative process between the parties can be fraught with issues. Consultants may join a project long after the initial design stage, or architects can be faced with last-minute changes that…

Building an effective AV enterprise team

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For our latest facilities survey, we were interested in knowing what support is being offered and how it’s being delivered to end users. Our online survey drew many responses from end users, consultants and integrators, and our opening question to user customers was: how are your AV support needs being…