Khateeb Khurrum, MD of iDrive Media said: “Our design is the very first full-coverage digital advertising vehicle on the market. The three eye-level screens with bright LED screens ensure that brand messages can be seen from anywhere, and the robust vehicle can draw attention in any environment, whether it is…
Retail
Applications – Retail case studies
SPAR UK Convenience store chain Spar (UK) has bought 500 Signagelive licences to expand the digital signage network in its 170 stores. Spar designs its own content using Flypaper software, enabling brand advertising campaigns to be quickly uploaded and broadcast. “The solution has proved very effective,” says Spar’s business development…
Applications – Retail: AV one-upmanship
Retail has always been as much about the promo as the product. It’s no good having the sweetest apples in the market if the boy at the next barrow has the better patter. And it’s no good being the best value in the high street if the shop next door…
EKTA installs 243m2 LED videowall on external façade of Ukraine’s flagship retail centre
Providing coverage of almost 243 m2 EKTA’s LED videowall has been installed on the external façade of the brand new Ocean Plaza retail and entertainment centre, which houses 165,000m2 of shops, restaurants, aquarium, cinema and supermarket in central Kiev. Designed and built by EKTA in Ukraine, each of the LED…
Applications: Retail – Interaction gives ROI for brands
“We’re seeing great demand for video walls,” says Damon Crowhurst, senior director EMEA at digital signage specialist, Scala Broadcast Multimedia. Take the new Westfield Stratford City mall next to the London 2012 Olympic Park. Westfield recently deployed 17 very large walls, including two consisting of 51 screens (17x3). “Videowalls can…