Electrosonic has overseen a project to install a digital archway that greets visitors to the main branch of Whittier Public Library in California. The AV integrator and experiential technology company teamed up with SNA Displays, which manufactured the LED displays and supported the installation, and content provider Render Impact. SNA…
Digital Signage and DOOH
Transparent OLED display deployment breaks records
LG Display has installed a record number of transparent OLEDs at the lab of Paris Baguette, a flagship store in Pangyo's Techno Valley, an area touted as Korea's Silicon Valley. The site has a next-generation research institute where new bakery products and services can be tested, with the displays providing…
Largest LED video wall in Los Angeles measures 1,400sqm
A 1,400sqm curved video display created by SNA Displays has been installed on the outside of a dual-branded hotel in downtown Los Angeles. The 15m-high LED video façade at the Moxy/AC Hotel Downtown Los Angeles is the largest continuous digital canvas in the city centre. It has been built from…
Visix simplifies communications at Ronald McDonald House
Atlanta Ronald McDonald House Charities focuses on supporting the health and wellbeing of sick or injured children and their families. The Atlanta-area chapter adopted digital signage several years ago as an efficient way to communicate important, time-sensitive information with families, volunteers, and donors, though were limited by the capabilities of…
Holographic Mike Blackman to greet visitors at ISE
A Hypervsn Holographic Human device is to display a 3D image of ISE managing director Mike Blackman, welcoming visitors to the show. The display will be located between the entrance to South Access and Hall 2 at the Fira de Barcelona, Gran Via exhibition venue. Kiryl Chykeyuk, founder and CEO…
‘World-first’ digital signage units clean the air we breathe
Digital out-of-home (DOOH) media has been part of the makeup of modern cities for some time, contributing to the exhilaration and convenience of metropolitan life. Now it’s also helping to tackle the pressing problems of air pollution and rising urban temperatures, thanks to an innovation in clean air generation from…
Swarovski event ‘syncs content across 82 LED screens’
Luxury brand Swarovski has taken over 82 screens of varying shapes and sizes for a co-ordinated DOOH content campaign at the Riyadh Boulevard retail complex in Saudi Arabia. The brand was aided by creative technology company Bureau Beatrice which was founded in Antwerp, Belgium and has now expanded to the…
LG brings the force to Times Square with ‘3D’ LED illusion
LG Display has teamed up with The Walt Disney Studios to promote LG's OLED technology together with Lucasfilm’s Disney+ Star Wars adventure series The Book of Boba Fett. Lucasfilm’s visual effects division, Industrial Light & Magic (ILM), utilised LG Display’s OLED devices to produce an anamorphic video, which has been…
Hewlett Packard Enterprise adds LED signage to global HQ
IT giant Hewlett Packard Enterprise (HPE) has added a suite of direct-view LED displays to its global headquarters just north of Houston, Texas. The digital signage network provides immersive experiences, artistic and inspirational pieces, and branded content, all built with LED display technology from SNA Displays, with the project overseen…
India’s first ‘3D LED’ illusion promotes diamond jewellery
Laqshya Media Group has recently executed India’s first '3D' LED anamorphic illusion for jewellery brand Tanishq. The forced-perspective illusion technique made its debut on the subcontinent at the Bandstand Promenade, Bandra in Mumbai to support Tanishq's season of bloom special collection Live a Dream. Forced-perspective illusions have recently been seen…